The Event

Location:
Online/Virtual

September Dates:
Sept 10  – 9-4 pm PST (12-7 pm EST) – REGISTER HERE

Cost:
$100 general tuition
$ 50 student tuition

Note: A percentage of the proceeds of this workshop will be donated to a nonprofit dedicated to supporting photographers.

 

Marketing for Photographers

a Momenta #PhotoBizSkill Series program

Update: This seminar will be held online from 9 am-4 pm PST with 3 half hour breaks. Due to the current economic climate facing freelancers and businesses, we have cut the pricing of this seminar in half for 2020 and are offering students half price tuition.

We’re not going to lie: this is an intense workshop! It’s full day of lectures, working groups, guest speakers, and strategy sessions designed to help you create a clear plan to grow your business, find new clients, and hone in your brand messaging. You will join a group of like-minded photographers to explore how to be more competitive and creative with your outreach.

Our business skills curriculum is one of the cornerstones of the Momenta Workshops model and we know  you will walk away with a creative energy boost, new ideas for outreach, and tools to help you take the next step to grow.

Your #PhotoBizSkills Bootcamp At a Glance:

  • A full day of guided lectures, business discussions, and guest speakers
  • How to market your business and find new clients  
  • Relevant topics for working photographers to help their bottom line thrive

    LEARN MORE

Get Ready to Grow Your Business.

The Logistics

This workshop covers an in-depth approach to putting your best foot forward and attract new clients. During this full day seminar, you will learn the ins-and-outs of how to:

  • create a marketing plan and budget
  • increase your sales per year by targeting the right clients
  • evaluate your real Cost of Doing Business
  • strategically plan to achieve your long term business and marketing goals
  • and much more!

Finding new clients, creating effective marketing campaigns, negotiating contracts…. These are just some of the necessary skills photographers need to thrive in today’s competitive marketplace. During this full day seminar, COO Jamie Rose and guests will present our highly popular and newly expanded #PhotoBizSkills presentations specifically focused on marketing.

The seminar topics include: social media strategies, website development, branding design, effective networking, presenting your work in person, interviewing, budgeting, follow up, and much more.

With plenty of audience participation and Q&A opportunities, Jamie and guest speakers will offer ways each attendee can make the most of their limited free time to find new and better paying clients, increase revenue, and meet your goals.

Every level of photographer should be able to grow and expand their knowledge on how to creatively market their business with this workshop. Join us for this perfect mixture of inspiration, information, and business practices!

What To Expect

  • Lecture #1: Know your Marketplace & Personalize your Portfolio
  • Lecture #2: Finding & Building A Strong Client Base; Brand Messaging & Strategic Planning
  • Lecture #3: Successful Contracts & Negotiating start to finish
  • Lecture #4: How to Keep the Momentum Going Strong
  • Guest Panelists: join in the lively discussion with successful marketing pros
  • Topics Covered: portfolios + presentations; contracts, copyright, hiring, collaborating, skills building, networking, social media, budgeting for outreach, in-person meeting success; and so much more!

Build Your Business

Meet the Experts!

Click through the tabs below to read all the bios.

Our co-Founder and COO Jamie Rose will be leading this workshop and she knows firsthand how to concept, execute, and successfully complete a marketing campaign aimed directly at nonprofit clients. She did this successfully for 10 years as an independent photographer and today with Momenta Group. Her energy and enthusiasm for helping photographers will boost your creative batteries and help motivate you into the next stage of your marketing initiatives.

Jamie Rose spent her early career was spent in the halls of power as a Press Corps photojournalist covering Capitol Hill and the White House, primarily as a contractor for The New York Times. Her passion for working with nonprofits lead her documentary coverage of humanitarian and health crisis in Africa, South America, and the Middle East. Her clients included organizations such as Doctors Without Borders, The Calvert Foundation, The Global Fund to Fight AIDS, Malaria, & Tuberculosis, and Physicians for Human Rights among others.

In 2011, Jamie was awarded the United Nations’ Photographers Leadership Award. Her long term photo projects have won acclaim from the Alexia Foundation and The White House News Photographers’ Association Project Grant for her portfolio of Doctors Without Borders (MSF) health care workers in wartime Uganda.

Jamie is considered an expert in nonprofit communications and has been interviewed about the importance of storytelling in nonprofit communications by The Candid Frame, Photo District News (PDN), Creative Marketing & Business Podcast, and News Photographer Magazine among others. She has been an invited lecturer on communications for nonprofits at The Foundation Center, Columbia University, Georgetown University, University of Oregon, the Northern Short Course, as well as her alma maters.

Jamie holds degrees in Communications from American University and the S.I. Newhouse School of Communications at Syracuse University. She also runs the popular blog, Jamie’s List, which promotes jobs and opportunities for creatives.

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